What really stood out to me was the company’s philosophy. Not only are their products vegan, cruelty free and halal, they also use organic ingredients and stay away from palm oil. On top of that, PHB states that this mascara is free of mineral oils – which can often found in conventional mascaras – and nano particles. Now, this last one stood out to me since I wrote a little rant recently (review here) complaining about the use of micro plastics in cosmetics. So I’m very pleased that this mascara doesn’t contain any of these nasties.
Now let’s dive back into it, shall we? This PBH mascara claims to be water-resistant, which I didn’t get a chance to put to the test yet. Unlike the brown mascara from my Pacifica review, this one right here is deep black. It lengthens and thickens my lashes without giving them a spider-leg-look. It does not smudge on me either. Additionally, the botanical oils contained are supposed to strengthen the lashes, a great bonus!
Overall this is a great product which well deserves its fame.
- cruelty free, vegan, halal and all the other goodness 🙂
- gives great looking lashes
- award-winning organic mascara
- I’ve got nothing on you, PHB All-in-one mascara
5 out of 5 melons from me!